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9 referral marketing software tools

Referral marketing can be a powerful way to grow your customer base if done correctly. Check out our list of top referral marketing software options.

5 min. read●Dec 31, 2024

Customer acquisition

Illustration of people icons and a website indicating referral marketing software

Honorarium payments for speakers: How much, when, and how to pay

Honorarium payments compensate conference speakers for their time. But how much should you pay them? Find out with our guide to honorarium fees.

5 min. read●Dec 20, 2024

Payments

Apology email templates for customers

When things go wrong with customers, it's crucial to respond in a timely and appropriate manner. Use our templates to maintain strong client relationships.

7 min. read●Nov 26, 2024

Customer retention

Illustration of a gift card and letter representing client apology emails

Do loyalty programs work in B2B companies?

B2B loyalty programs can cultivate powerful customer relationships and grow your brand's awareness. Create your own using our guide.

7 min. read●Nov 21, 2024

Customer retention

Gift card promotions: How to improve your campaign performance

Gift card promotions can lower cost-per-lead and increase sales. Find out how gift card promotions improve campaign performance.

6 min. read●Nov 14, 2024

Gift cards

How to build a B2B referral marketing program from scratch

A guide to building a referral marketing program that lowers customer acquisition costs for B2B marketing teams.

5 min. read●Nov 8, 2024

Customer acquisition

A megaphone and a gift representing referral rewards.

How to incorporate gifting into your marketing campaigns

Gifting can be a powerful strategy to grow & strengthen your customer base. Learn how to do it from real life examples.

5 min. read●Nov 5, 2024

A gift and a website, representing incorporating gifting into digital marketing campaigns.

Strategies to expand your mobile app user base

Mobile user acquisition is the process of gaining new users for your mobile app. Create a successful and efficient acquisition strategy with these tips.

6 min. read●Nov 1, 2024

Customer acquisition

How to get more clients: 7 strategies to grow your business

Looking for ways to get more clients? Our guide provides strategies, examples, and advice for how to grow your client base, no matter your industry.

10 min. read●Oct 25, 2024

Customer acquisition

The B2C marketer's guide to acquiring customers for less

How incentives drive conversions and consumer behavior.

6 min. read●Oct 23, 2024

Customer acquisition

Acquisition marketing strategies to grow your customer base

Acquisition marketing is all about meeting your business customers where they are.

5 min. read●Oct 22, 2024

Customer acquisition

An illustration symbolizing various channels for acquisition marketing.

12 holiday promotion ideas to grow your end-of-year sales

The holiday season is crucial for businesses to boost sales. Capitalize on consumers who are ready to spend with these 12 holiday promotion ideas from Tremendous.

5 min. read●Oct 10, 2024

Customer journey optimization: How to drive customer action

Here’s a look at how you can optimize your customer journey and entice prospects to move from the consideration to stage to the advocacy stage.

5 min. read●Oct 3, 2024

Customer acquisition

An illustration of the marketing funnel.

Everything you need to know about customer acquisition

Customer acquisition is the process of bringing new customers to your business. Learn how to create an effective plan, calculate costs & measure success.

6 min. read●Sep 20, 2024

Customer acquisition

The customer service recovery guide

Smooth service recovery isn't just good for your brand reputation. It's profitable. A great service recovery plan can increase customer LTV.

6 min. read●Jul 11, 2024

Customer retention

An image of a customer appeasement and an apology; two important components of an effective service recovery strategy.

How to craft a winning customer incentive program

A consumer incentive can help you generate more customers, increase customer retention, and boost repeat purchases.

5 min. read●Jun 13, 2024

Does gamification marketing really work? What we learned.

We delve into the ROI of gamification marketing with an expert from BeeLiked.

5 min. read●May 30, 2024

Dice and money representing the luck involved in winning money through gamification marketing.

5 ways to use sweepstakes to win new customers

A sweepstakes can motivate prospects to respond to emails, take demos, or otherwise engage with your brand.

5 min. read●May 24, 2024

Should you use gift card incentives to book sales demos? We tested it.

Using gift cards to book sales demos on LinkedIn improved our lead quality, decreased the cost per lead by 81%, and more than doubled our response rates.

5 min. read●May 10, 2024

A growth chart showing an increase in booked deals and some money.

How to build a loyalty program that stands the test of time

Considering launching a loyalty program? Here’s everything you need to know before you decide to invest in this incentive marketing strategy.

7 min. read●Apr 19, 2024

Customer retention

10 examples of successful referral programs

Building a referral program? Learn from the best. These 10 companies have perfected the referral program model.

5 min. read●Apr 18, 2024

A single customer referring their friends.

10 customer retention strategies every marketer should know

It’s up to 20 times cheaper to retain existing customers vs. acquiring new ones. Here are some customer retention strategies that really work.

5 min. read●Apr 11, 2024

Customer retention

A buyer and a seller shaking hands after making a deal.

Do loyalty programs really work? What the research says

Loyalty programs are often touted as a great way to boost customer retention. But do they actually work?

5 min. read●Mar 22, 2024

Sweepstakes vs. incentives: Differences and benefits

What’s better for boosting engagement: sweepstakes or incentives? We’ll break down the differences.

5 min. read●Mar 14, 2024

What is incentive marketing?

Incentive marketing can motivate potential customers to take the next step in the customer journey and engage with your brand.

6 min. read●Mar 8, 2024

Participation incentives: What they are and how to use them in marketing

Participation incentives offer prospects a reward for completing an action other than buying. Here's how to use them in your marketing strategy.

6 min. read●Feb 23, 2024

5 sales promotions for big consumer moments

The right sales promotion can drive a boost in sales around big consumer moments without hurting profit margins. But not all sales promotions are created equal.

6 min. read●Feb 15, 2024

An incentive, a gift, and a shopping bag.

10 proven methods for improving your customer acquisition strategy

Learn how to attract and convert new customers with effective acquisition strategies, tips, and channels to grow your customer base.

8 min. read●Feb 9, 2024

Customer acquisition

Marketers: Think beyond Amazon gift cards for rewards and incentives

Sending rewards and incentives to prospects for taking a demo or attending your event? An Amazon gift card may not be the most effective option.

4 min. read●Feb 8, 2024

Gift cards

Customer rewards: Moving prospects down the B2C sales funnel

Customer rewards motivate consumer action at each stage of the funnel. We’ll break down which incentives are best for converting new customers, driving greater loyalty, or creating advocates.

6 min. read●Feb 1, 2024

A guide to survey incentives for marketers

Need more customer insights? Sending survey incentives to customers and prospects who give feedback and information boosts response rates and brand perception.

6 min. read●Jan 26, 2024

Use incentives to supercharge your event marketing strategy

Looking for a way to pack webinars with attendees, or ensure a successful event? Incentives can increase event attendance and improve engagement.

6 min. read●Jan 19, 2024

An event ticket, a calendar, an an incentive.

10 examples of successful loyalty programs

A great loyalty rewards program can reduce customer churn. Here are some examples of successful loyalty rewards programs employed by top brands.

6 min. read●Jan 18, 2024

How to build a customer referral program

A well-designed customer referral program can yield high-margin growth by reducing CAC and boosting LTV.

5 min. read●Oct 2, 2023

Customer acquisition

A megaphone with a reward in the amplifier.

Rebates vs discounts: Differences, examples, & more

Should marketers discount their product or offer a rebate? According to our research, rebates are usually better for your bottom line.

5 min. read●Aug 15, 2023

A see-saw with gift Visa cards on one side, and Amazon gift cards on the other.

How to set up a consumer rebates program with Tremendous

Building a rebate program using Tremendous is easy and free. We’ll show you in five steps. And use our Shopify template to automate things further.

3 min. read●Aug 15, 2023

A wall of incentives, including an Amazon gift card, in the shape of bricks.

What is referral marketing & why customer referrals are more important than you think

Why should you launch a referral reward program? Because 92% of customers trust recommendations from family and friends more than any other form of ad.

6 min. read●Aug 10, 2023

5-star reviews in 5 steps — a guide to customer reviews

Ratings and reviews are now the top factors impacting purchase decisions, and it's common practice to incentivize customers to share their opinions. Here's how.

5 min. read●Jun 15, 2023

Customer acquisition

A bar graph with a flag flying out of the top bar.

An intro guide to customer appeasements

Service failures are inevitable. That’s why effective customer appeasement is so important. We’ll tell you exactly how to recover customer loyalty after a mishap.

5 min. read●Apr 28, 2023

On the left, text reads: "An intro guide to customer appeasements." On the right is an envelope with a credit card, an apology, and a $5 voucher inside.

Why rebates are a great consumer promotion

You're overlooking rebates. We'll tell you why they're a great way to increase sales.

6 min. read●Mar 9, 2023

How to use NPS surveys to drive customer referrals

Surveying customers to find those satisfied with your product helps uncover new customers through referral programs. Reward happy customers and they’ll market for you.

4 min. read●Jun 29, 2022

Customer acquisition

How to use NPS surveys to drive customer referrals

Holiday gifting

Marketing articles

9 referral marketing software tools

Honorarium payments for speakers: How much, when, and how to pay

Apology email templates for customers

Do loyalty programs work in B2B companies?

Gift card promotions: How to improve your campaign performance

How to build a B2B referral marketing program from scratch

How to incorporate gifting into your marketing campaigns

Strategies to expand your mobile app user base

How to get more clients: 7 strategies to grow your business

The B2C marketer's guide to acquiring customers for less

Acquisition marketing strategies to grow your customer base

12 holiday promotion ideas to grow your end-of-year sales

Customer journey optimization: How to drive customer action

Everything you need to know about customer acquisition

The customer service recovery guide

How to craft a winning customer incentive program

Does gamification marketing really work? What we learned.

5 ways to use sweepstakes to win new customers

Should you use gift card incentives to book sales demos? We tested it.

​​How to build a loyalty program that stands the test of time

10 examples of successful referral programs

10 customer retention strategies every marketer should know

Do loyalty programs really work? What the research says

Sweepstakes vs. incentives: Differences and benefits

What is incentive marketing?

Participation incentives: What they are and how to use them in marketing

5 sales promotions for big consumer moments

10 proven methods for improving your customer acquisition strategy

Marketers: Think beyond Amazon gift cards for rewards and incentives

Customer rewards: Moving prospects down the B2C sales funnel

A guide to survey incentives for marketers

Use incentives to supercharge your event marketing strategy

10 examples of successful loyalty programs

How to build a customer referral program

Rebates vs discounts: Differences, examples, & more

How to set up a consumer rebates program with Tremendous

What is referral marketing & why customer referrals are more important than you think

5-star reviews in 5 steps — a guide to customer reviews

An intro guide to customer appeasements

Why rebates are a great consumer promotion

How to use NPS surveys to drive customer referrals

Cash is king for customer referrals: 5 examples

Video: How to 7x your marketing ROI like Casper

The Tremendous guide to client gifts

How to build a loyalty program that stands the test of time