Customer acquisition Resources & Articles from Tremendous

Customer acquisition articles

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9 referral marketing software tools

Referral marketing can be a powerful way to grow your customer base if done correctly. Check out our list of top referral marketing software options.

5 min. read●Dec 31, 2024

Marketing

How to build a B2B referral marketing program from scratch

A guide to building a referral marketing program that lowers customer acquisition costs for B2B marketing teams.

5 min. read●Nov 8, 2024

Marketing

A megaphone and a gift representing referral rewards.

Strategies to expand your mobile app user base

Mobile user acquisition is the process of gaining new users for your mobile app. Create a successful and efficient acquisition strategy with these tips.

6 min. read●Nov 1, 2024

Marketing

An illustration of a mobile phone with a game on the screen and people icons indicating customer acquisition

How to get more clients: 7 strategies to grow your business

Looking for ways to get more clients? Our guide provides strategies, examples, and advice for how to grow your client base, no matter your industry.

10 min. read●Oct 25, 2024

Marketing

Illustration showing icons of different customer acquisition channels like email, social, and reviews

The B2C marketer's guide to acquiring customers for less

How incentives drive conversions and consumer behavior.

6 min. read●Oct 23, 2024

Marketing

Acquisition marketing strategies to grow your customer base

Acquisition marketing is all about meeting your business customers where they are.

5 min. read●Oct 22, 2024

Marketing

Differences between customer acquisition vs. retention

Compare the costs of customer acquisition vs. retention and learn how to balance both important marketing activities.

5 min. read●Oct 18, 2024

Customer retention

An illustration of a bar chart made of up people showing how customer acquisition and retention increase users over time

How to calculate how much it costs to acquire new customers

Understanding your customer acquisition cost (CAC) is crucial for sustainable business growth. Learn how to calculate CAC and use it to inform marketing decisions.

5 min. read●Oct 11, 2024

A calculator, money, and a balance sheet.

Customer journey optimization: How to drive customer action

Here’s a look at how you can optimize your customer journey and entice prospects to move from the consideration to stage to the advocacy stage.

5 min. read●Oct 3, 2024

Marketing

Everything you need to know about customer acquisition

Customer acquisition is the process of bringing new customers to your business. Learn how to create an effective plan, calculate costs & measure success.

6 min. read●Sep 20, 2024

Marketing

A trophy with customers in it representing customer acquisition.

10 proven methods for improving your customer acquisition strategy

Learn how to attract and convert new customers with effective acquisition strategies, tips, and channels to grow your customer base.

8 min. read●Feb 9, 2024

Marketing

How to build a customer referral program

A well-designed customer referral program can yield high-margin growth by reducing CAC and boosting LTV.

5 min. read●Oct 2, 2023

Marketing

A megaphone with a reward in the amplifier.

5-star reviews in 5 steps — a guide to customer reviews

Ratings and reviews are now the top factors impacting purchase decisions, and it's common practice to incentivize customers to share their opinions. Here's how.

5 min. read●Jun 15, 2023

Marketing

A bar graph with a flag flying out of the top bar.

How to use NPS surveys to drive customer referrals

Surveying customers to find those satisfied with your product helps uncover new customers through referral programs. Reward happy customers and they’ll market for you.

4 min. read●Jun 29, 2022

Marketing

How to use NPS surveys to drive customer referrals